Statement Jewellery for Statement Women
Shelley Taylor Jewellery is a proudly South African brand inspired by global travel and handcrafted design.
Shelley Taylor Jewellery was established in 2014
Our collection is handcrafted at our studio in Somerset West, South Africa
We have physical stores in Stellenbosch and Somerset West, South Africa, as well as Utrecht in the Netherlands
Trusted by 100 000+ happy customers
A NEW LOOK FOR A NEW ERA
Introducing our new Shelley Taylor branding
2026 marks a milestone for Shelley Taylor Jewellery. As we open our very first European store, it feels like the right time to refresh our identity - evolving the brand for a new chapter while staying true to our roots.
Colour palette: Soft blush pinks meet rich chocolate brown, complemented by warm beiges, earthy olive and soft golds. The pink reflects the femininity at the heart of the brand and pays tribute to Rose, Shelley Taylor's mother and one of its earliest inspirations. Chocolate brown brings warmth, confidence and an unexpected point of difference.
Illustration: Celebrating our South African heritage, a bespoke hand-illustrated pattern draws inspiration from local flora and fauna - a subtle nod to our roots and the craftsmanship behind every piece.
Typography: A confident, elegant wordmark is paired with a timeless serif, creating an identity that feels both refined and enduring.
Together, every element reflects what Shelley Taylor has always stood for: statement jewellery for statement women. Feminine yet confident, timeless yet contemporary, and ready for its next chapter.
ONLINE-EXCLUSIVE OFFER | PICK 4 CHARMS, PAY FOR 3
Build Your Own Necklace is back - and here to stay!
For Mother’s Day this year, we launched our Build Your Own Necklace feature - and it was such a hit!
Since then, our DMs have been flooded with requests to bring it back, so we’ve done exactly that. And this time, it’s here to stay.
You can now create your very own Shelley Taylor necklace in just four simple steps:
→ Pick your chain
→ Pick your loop attachments
→ Pick your long charm/s
→ Pick your short charm/s
We’ve also added even more charms and new clasps, so there are plenty of new combinations to choose from.
This is such a special way to create a one-of-a-kind piece that reflects your personal style - or to build something meaningful for someone you love!
Browse Necklace Design Inspiration
INTRODUCING OUR NEW HAYLEY NECKLACE
"Essentially, you have two necklaces in one!"
We are so excited to share our NEW Hayley Collection with you!
It was designed as the perfect complement to our signature Gem Ring Earrings and named after Hayley, Shelley Taylor's longtime assistant and a true anchor within the ST Jewellery team.
WHAT'S TO LOVE ABOUT THIS NECKLACE:
→ Two necklaces in one - Wear it long or wrap it around for an effortless layered look.
→ With or without a pearl - Choose a Gem Ring or Gem Ring with Pearl. The pearl can be worn on the top or bottom layer for even more styling options.
→ A colour for everyone - Available in 8 thoughtfully curated colourways, each in Gold and Silver.
COMPLETE YOUR LOOK
Create matching Gem Ring Earrings
The Gem Ring Earrings have always been one of the most popular pieces in our collection.
Now, you can create your own combination of disc pairings with our Build Your Own feature, allowing you to match the colours featured in our new Hayley Collection.
BUILD YOUR OWN STONE CHARM HUGGIES
Stone Charms are back - plus new Mini Charms
We launched the Stone Collection for Valentine’s Day this year, and it quickly became one of our most popular collections to date :sparkles:
Since then, it has sold out time and time again!
We’ve now restocked the collection and introduced new Mini Stone Charms too, perfect for those who prefer a more subtle, understated look.
SHOP OUR RESORT COLLECTION
Euro-Summer in ST Jewellery
Are you travelling abroad for Euro-summer?
While you're planning outfits, booking restaurants and dreaming of Mediterranean sunsets, don't forget the finishing touches.
Jewellery may be one of the smallest things in your suitcase, but it often has the biggest impact on your wardrobe.
Alexandra (@alexy.may) recently spent some time in Croatia and shared these gorgeous holiday photos with us, showing just how effortlessly the right pieces can elevate your summer style.
FANTASTIC FOR EVERYDAY WEAR AND LAYERING
We’ve added new huggies to our Basics Collection!
At Shelley Taylor Jewellery, we’re known for our statement, handcrafted jewellery - however we totally understand the need for some understated pieces in your jewellery wardrobe.
Basics are for everyday wear, be it with activewear, school drop-offs, casual coffee catch ups or errand runs.
Basics are also great for earring stacking or jewellery layering in general, which allows you to build your own creative look.
We’ve now added brand new Huggies to our Basics Collection. And after much request, we’ve fleshed out our Silver Basics too.
ST JEWELLERY AS WORN ON TAYLA’S BIG DAY
Meaningful Pieces for Meaningful Moments
Longtime friend of the brand, Tayla Moir (@taylavermaak), recently got married - and we felt so honoured to be part of her wedding festivities.
For one of her pre-wedding events, Tayla wore the Vilma Pearl Necklace paired with a classic short dress featuring beautiful bow details.
On the big day, her bridesmaids all wore ST. They wore the Wrapped Pearl Earrings and the Fleur Double Bracelet.
The beauty of the earrings is that they feature a stud backing, making them ideal for those who may prefer not to wear heavier chandelier or fish-hook styles - whether due to comfort, sensitivity or simply personal preference.
The beauty of all these pieces is that they can continue to be worn for years to come - now layered with meaning and memories from such a special occasion.
Community Features
Check out some of our recent social media mentions. Tag @shelleytaylorjewellery for a chance to be featured!
